Acura Company Description:
Acura has set standards in automotive design and engineering for over two decades with a steadfast commitment to bold innovation, precision manufacturing, and exhilarating performance. The luxury marquee of Japan-based automaker Honda Motor Company, Ltd., the Acura Automobile Division was launched in March of 1986 and sold its one-millionth vehicle in 1994. With the Acura brand, Honda is credited with being the first to tap into a market for luxury Japanese cars outside Japan. Before Acura, automobiles exported from Japan were primarily economical in design and largely targeted at low-cost consumers. Acura's premium vehicles have made it one of the best-selling luxury import nameplates in the United States.